Are customers more likely to buy a plugin with a monthly subscription or a one-time higher price?

Asked Jun 8, 2011· 1 answer
Faisal KhanAnswered Jun 8, 2011
As a heavy personal/business user of WordPress I would more often instantly purchase an outright license for a Plug-in as opposed to a monthly subscription fees.

Here are some of the things that makes me decide against month-to-month subscriptions for a plug-in:

  • Not having an 'unlimited' site license (like say the Thesis Theme has, even though it is a theme and not a plug-in).
  • If license is strictly based on the domain, I many have many domains, the licensing fees becomes too much of a monthly investment.
  • Not having a trial period, especially in cases where to truly appreciate the benefits of the plug-in (e.g. SEO plugin), you would need time
  • Not having a 'free' version (granted with certain functionalities not provided for)
  • Not being able to transfer the license (if i wanted to sell my WordPress blog)
Subscription BillingRecurring PaymentsPayment User ExperienceCheckout Conversion
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